Tag Push Yourself

How to Be More Valuable to Your Employer

Steve Keating Leave a comment

I’m a little surprised by how often I’m asked by people how to ask for a raise. I don’t normally answer a question with a question, but in this circumstance, I do it anyway. The question I ask is, “Do you deserve a raise?”

I get a variety of answers to that question. Many people say, “well, I need one.” This is where the frustration begins to set in for them. Because my reply is that if I’m your employer, I could care less that you think you need a raise.

I then ask them to explain to me, with a pretty good level of specificity, why they deserve a raise. I want them to tell me what they have done to make themselves more valuable to their employer.

It is my belief that no one is entitled to a raise they didn’t earn just because they have been with a company for a certain period of time.

Consistently increasing the value you bring to your employer is the fastest way to earn a raise. Increasing your value helps you stand out from your colleagues and coworkers. Standing out as a valuable employee not only helps you earn a raise, it can open doors to career growth, job security, and personal fulfillment. Becoming indispensable to your employer isn’t about working harder—it’s about working smarter, aligning your efforts with the company’s goals, and consistently demonstrating your worth.

Here’s a practical guide to increasing your value at work, with actionable steps you can start implementing today.

Understand Your Company’s Goals and Priorities

To be truly valuable, you need to align your work with what matters most to your employer. Take time to understand your company’s mission, vision, and current objectives. Are they focused on increasing revenue, improving customer satisfaction, or streamlining operations? Knowing this helps you prioritize tasks that directly contribute to those goals.

Actionable Steps:

Ask questions: In team meetings or one-on-ones, inquire about the company’s short- and long-term priorities.

Read up: Review company reports, strategic plans, or public communications (e.g., investor updates or press releases) to grasp the bigger picture.

Align your work: Frame your contributions in terms of how they support key objectives. For example, if customer retention is a priority, focus on delivering exceptional service or suggesting process improvements.

Example: If your company is pushing for digital transformation, volunteer to learn a new tool or platform that supports that initiative, like mastering a CRM system or analyzing data to improve decision-making.

Develop In-Demand Skills

Employers value employees who bring expertise that is relevant to the company’s needs. Stay ahead by continuously developing skills that are in demand, both within your role and in the broader industry. This could mean technical skills (e.g., data analysis, coding) or soft skills (e.g., communication, leadership).

Actionable Steps:

Identify skill gaps: Look at job descriptions for roles similar to yours or ask your manager which skills would make you more effective.

Invest in learning: Take online courses (platforms like Coursera, LinkedIn Learning, or Udemy are great), attend workshops, or earn certifications relevant to your field.

Apply your skills: Find opportunities to use your new skills on the job, whether through a special project or by improving an existing process.

Example: If your company uses data to drive decisions, learning basic Excel functions or a tool like Tableau can make you a go-to person for insights, increasing your value.

Take Initiative and Solve Problems

Valuable employees don’t wait for instructions—they proactively identify challenges and propose solutions. Being a problem-solver shows you are invested in the company’s success and can be trusted to handle responsibilities.

Actionable Steps:

Spot inefficiencies: Look for processes, tools, or workflows that could be improved and suggest actionable fixes.

Volunteer for challenges: Offer to lead a project, tackle a tough client issue, or streamline a task that others avoid.

Think ahead: Anticipate potential roadblocks in your team’s work and propose ways to address them before they become problems.

Example: If your team struggles with meeting deadlines due to poor task tracking, propose adopting a project management tool like Trello, or Asana and offer to set it up.

Build Strong Relationships

Your value isn’t just about what you do but how you work with others. Building strong relationships with colleagues, managers, and stakeholders fosters collaboration and makes you a trusted team member.

Actionable Steps:

Communicate effectively: Be clear, concise, and respectful in emails, meetings, and conversations.

Support your team: Offer help to colleagues, share credit for successes, and foster a positive work environment.

Network internally: Get to know people in other departments to understand their roles and how you can support cross-functional goals.

Example: If a coworker is overwhelmed, offer to take on a small task or share a resource that could help them, building goodwill and strengthening team dynamics.

Deliver Consistent, High-Quality Work

Reliability is a cornerstone of value. Employers prize employees who consistently meet or exceed expectations, deliver on time, and maintain high standards.

Actionable Steps:

Set clear goals: Break down large tasks into manageable steps and track your progress to stay on target.

Pay attention to detail: Double-check your work to avoid errors that could cost time or resources.

Seek feedback: Regularly ask for constructive feedback from your manager or peers to improve your performance.

Example: If you’re tasked with preparing a report, ensure it’s error-free, visually clear, and submitted early, demonstrating reliability and professionalism.

Be Adaptable and Embrace Change

Workplaces evolve—new technologies, strategies, or market conditions can shift priorities overnight. Employees who adapt quickly and embrace change are invaluable because they help the company stay agile.

Actionable Steps:

Stay open-minded: Approach new processes or tools with curiosity rather than resistance.

Learn quickly: Take the lead in mastering new systems or workflows, and share your knowledge with others.

Show resilience: Handle setbacks or unexpected changes with a positive attitude and focus on solutions.

Example: If your company adopts a new software platform, take the initiative to learn it early and help train your team, positioning yourself as a resource.

Communicate Your Value

It’s not enough to do great work—you need to make sure your contributions are visible (without being boastful). Employers often notice employees who can articulate their impact.

Actionable Steps:

Track your achievements: Keep a record of your accomplishments, such as projects completed, savings generated, or positive feedback received.

Share updates: In performance reviews or check-ins, highlight specific ways you have contributed to team or company goals.

Be proactive in meetings: Share ideas, insights, or progress updates to demonstrate your engagement.

Example: During a performance review, say, “I streamlined our reporting process, which saved the team 5 hours a week and improved data accuracy by 20%,” to quantify your impact.

Stay Positive and Professional

A positive attitude and professional demeanor make you a pleasure to work with, which enhances your value. Employers appreciate employees who inspire others and maintain composure under pressure.

Actionable Steps:

Stay solution-focused: Even when challenges arise, focus on what can be done rather than dwell on problems.

Show gratitude: Acknowledge others’ contributions and express appreciation for opportunities.

Handle conflict gracefully: Address disagreements calmly and constructively to maintain a positive work environment.

Example: If a project hits a snag, instead of complaining, say, “Let’s brainstorm a few ways to get this back on track,” showing leadership and optimism.

Mentor and Support Others

Helping your colleagues grow not only strengthens the team but also positions you as a leader, even if you’re not in a formal leadership role. Employers value employees who elevate those around them.

Actionable Steps:

Share knowledge: Offer to train a new hire or share tips with a struggling colleague.

Be a team player: Celebrate others’ successes and contribute to a collaborative culture.

Lead by example: Model the behaviors and work ethic you want to see in others.

Example: If a new team member is struggling with a task, spend 15 minutes walking them through it or sharing a helpful resource, showing you’re invested in the team’s success.

Stay Committed to Growth

Valuable employees never stop growing. Commit to continuous self-improvement, both in your role and as a professional, to stay relevant and impactful.

Actionable Steps:

Set personal goals: Identify one or two areas for growth each quarter, such as improving public speaking or mastering a new tool.

Seek mentorship: Connect with a mentor or manager who can guide your career development.

Stay curious: Read industry blogs, attend webinars, or follow thought leaders on platforms like X to stay informed about trends.

Example: Follow industry leaders on X to learn about emerging trends in your field, then share a relevant insight with your team to spark discussion.

Final Thoughts

Being more valuable to your employer is about aligning your efforts with their goals, continuously improving yourself, and making a positive impact on your team and organization. By taking initiative, building skills, and developing strong relationships, you’ll not only increase your worth but also create a more rewarding work experience for yourself.

Start small—pick one or two of these steps to focus on this week. Over time, these efforts will compound, making you an indispensable asset to your employer and setting you up for long-term career success.

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The Problem with Rewarding Mediocrity

Steve Keating 1 Comment

This could be the longest post I’ve ever written if I actually listed all the problems with rewarding mediocrity. But in the interest of time I‘ll just talk about the biggest one. 

First of all, Authentic Leaders do not, ever, reward mediocrity. They hold their people to a high standard. Not an unreasonable standard but one which will require their people to push themselves from time to time. 

Lessor leaders and people who merely occupy a leadership position often do reward mediocrity, even if it is unintentional. They can’t push themselves so the standards they set for themselves are not exactly high either. Since they accept their own mediocre results they are more willing to accept them from others as well.

But that does not benefit anyone. Not the supposed leader. Not the people they supposedly lead. Not the organization where they are working. It especially does not benefit people who already possess the desire, energy and motivation to push themselves towards greatness. 

Those people will only tolerate watching the mediocre performance of others being rewarded for so long. Soon enough they take their efforts somewhere else. When mediocrity is consistently rewarded in an organization it results in many of the organization’s top performers heading for the exits at the first opportunity. 

Years ago when I was working with the Dale Carnegie Organization we had a company we were working with that was concerned about the disparity in the pay between their top performing salespeople and their poor performing salespeople. So they decided to put all of their commissions into a pool and divide them evenly between all the salespeople. 

Their thinking was that it would build a greater sense of team. They believed that the salespeople would hold each other accountable for greater effort. They were certain it would make their sales organization much more collaborative. 

We tried to dissuade them from this plan. They were convinced it was a great idea. They could not have been more wrong. A plan like that looks good a paper, I could understand why they thought it could work. But plans made in a vacuum hardly ever survive their first contact with air. 

When the company’s leadership introduced the plan the poorer, mediocre salespeople were thrilled. The top performers were dead set against it. I don’t know anyone who couldn’t have predicted that response from the people working their butts off to succeed. 

Within weeks of the plan being implemented not a single salesperson who had hit their quota in the past 24 months remained with that company. Mediocrity had been rewarded and mediocrity was all that remained. 

If you’re going to Authentically Lead your people you’re going to have to figure out, often by directly asking, what motivates them and then use that information to encourage them to push themselves forward. 

You’ll need to hold everyone accountable to the standards of excellence that lead to success. And you can only reward the people who meet those standards. 

When you reward mediocrity you will get more of it. If you reward it often enough then one day you’ll wake up to discover that mediocrity IS your new standard of excellence. Except you, and your team, will be a long ways away from true excellence.

Want more of LeadToday? I’m changing things up on my Twitter feed for subscribers. On March 2nd I began publishing two videos each week focusing on an element of Authentic Leadership. I’ll post these videos each Tuesday and Thursday morning. They will be about 10 minutes long so we can get into the topic in a more meaningful way. The investment for subscribers in still only $5 a month. That’s for at least 80 MINUTES of quality video content on leadership a month. 

If you’re interested in taking a look head on over to my Twitter profile page. If you’re not a follower yet just hit the follow button. It will change to a subscribe button and once you hit that you’re on your way. You can cancel at any time you’ve decided you have nothing left to learn about leading the people who you count on for your success. 🙂

Here’s the link to my Twitter… https://twitter.com/leadtoday 

Just Today

Steve Keating 1 Comment

Everybody “knows” that nothing is perfect. Stuff happens, things go wrong, even the best plans don’t always work the way they were intended to. If you ever do start to think that everything is perfect then BOOM something goes wrong. You’re suddenly reminded why everyone “knows” that nothing is perfect. At least not for very long. 

 

And therein lies a tremendous opportunity. 

 

To have perfection in your life everyday you don’t need everyday to be perfect. You need only to be great today. If you decide to put in the effort required to make today perfect then you can have perfection everyday. 

 

Let’s make no mistake about this, the effort required is substantial. But having perfection everyday only requires that you make that effort today. The thought of maintaining a positive attitude every single day is daunting. The idea of giving your 100% best effort every minute of each and every day is overwhelming. The concept of pushing past whatever limits you think you have day after day after day gets tiring just thinking about it. 

 

So don’t worry about day after day. Don’t stress about every minute of each and every day. Don’t focus on every single day.

 

Maintain control of your attitude today. Give a 100% best effort only for today. Push past every limit you’ve ever imagined today. 

 

Don’t concern yourself with how you did yesterday or how you might tomorrow. Today is THE day! 

 

Every date on the calendar is a today. Each of those “todays” is different and unique. You must have plans to succeed but even a 10 year plan is made up of those individual days. Execute one day at a time. Make every day a best day. Control one day according to your plan without regard for the days gone by or the days to come. You cannot change the outcome of yesterday and tomorrow isn’t here yet.


You only have today to focus on your plans. Don’t worry about being great all the time, be great today. You’re the only one who knows you’re only great today, other people may very well think you’re great all the time. 

The Benefit of Living an Uncomfortable Life

Steve Keating 8 Comments

A while back I was managing a program and someone asked me about a decision I had made. I responded that I was comfortable with what I had decided. I also said I was comfortable with the thousands of other decisions I had made for the program too. 

 

I’d say less than a minute later I realized how arrogant that sounded. It also wasn’t exactly true since I work hard at being intentionally uncomfortable. 

 

One of the biggest obstacles on many people’s journey to success is comfort. The split second you are comfortable with where you’re at you’re not there anymore. The moment you’re comfortable with all of your decisions is the same moment your decisions become less effective. In the instant you become comfortable doing something your pursuit of doing it better stops.

 

If I could give anyone advice to help them be consistently successful I’d tell them to live as uncomfortably as they can stand. Actually it would be to live a little more uncomfortably than they can stand. 

 

The world is ever changing. The marketplace for every business is morphing in ways unthinkable a couple of years ago. Being comfortable, for even a day or two means risking being left so far behind that you may never catch up.  

 

Comfort is an expense that no organization can afford. If your goals include growing or even if your goals are merely to survive the next five years then you must embrace discomfort now. Virtually nothing works the way it did even a few years ago and it’s likely that what works this year won’t work next year.

 

As a leader you must push yourself to uncomfortable places. You must help your people get comfortable with being uncomfortable. You must ensure that they are uncomfortable with the mere thought of comfort. 

 

Uncomfortable people grow, uncomfortable organizations succeed and their success is lasting. Comfortable people are vulnerable and so are comfortable organizations. They are vulnerable to extinction.

 

If you’re comfortable saying things like “we’ve always done it that way” then I hope you’re really comfortable because those may be the final words ever spoken on behalf of your once successful organization. 

 

The benefit of living an uncomfortable life is surviving and even thriving in a world that uses old ideas only as a measuring stick against new ones. 


It’s fine to relax so go ahead and uncomfortably relax because uncomfortable is the new comfortable. At least it is for those people and organizations that hope to still be successful in the months and years ahead.

The Importance of Perseverance

Steve Keating 2 Comments

I read in story in the sports section of my local newspaper. The coach of our Division One NCAA Basketball Team was talking about the importance of getting off to a fast start.

 

I read another article on the same page of the same paper about the local NBA team. That coach was talking about the importance of finishing strong. 

 

Is it possible they could both be right? Well, not only is it possible they are right they are in fact absolutely right. 

 

But here’s what’s more important than both starting and finishing strong: finishing period. 

 

Some successful people start strong, some successful people finish strong but the most successful people finish what they start….pretty much always. 

 

I wonder if by chance anyone reading this knows who won the 1968 Olympic Marathon in Mexico. I suppose not but you could always look it up. I have no idea who won either but I do know who came in last….way last. 

 

His name was John Stephen Akhwari, from Tanzania. Not long into the race John Stephen Akhwari got tangled up with some other runners and took a massive fall. He was pretty banged up and no one would have blamed him for quitting on the spot. But he made the decision to continue on. 

 

Long after the first place runner had finished, long after pretty much everyone had left the Olympic Stadium one solitary runner entered the stadium. He was limping badly from a seriously injured leg. He was bleeding from cuts to his arms and head and he was clearly exhausted and in severe distress.

 

The few hundred people left in the stadium realized what was happening and began to cheer this runner on. To the shouts and cheers of those straggler spectators John Steven Akhwari crossed the finish line more than an hour after the race had been won.

 

He was quite the spectacle as the few remaining media in the stadium surrounded him to find out what had happened to him. Most were bewildered as to why he persisted when the race was clearly over. 

 

His answer to their qurstions speaks volumes about the heart and attitude of true champions. He simply said that his country had sent him 5000 miles to the Olympic Marathon not to start the race but had sent him 5000 miles to finish it. 

 

And finish it he did!

 

Do you have what it takes to finish what you started? When faced with unforeseen obstacles can you remember why you started and re-dream the dream of success that motivated you to begin?

 

Can you muster the strength to continue when no one would blame you for quitting? Do you have the courage to overcome your fear of failure and the heart to persist when the voices of doubt whisper quietly “you can’t?”

 

Do you have an attitude of success? An attitude that says it’s not a question of “if” you can finish, it’s only a question of “how” you will finish. 

 

Success in any meaningful area of life requires that you overcome obstacles, many of which you may not have anticipated. That’s why all successful people have at one time or another demonstrated the character trait of perseverance. 

 

You really can’t succeed without it, that’s how important it truly is.

 

Every worthwhile endeavor comes with challenges, some of them seemingly insurmountable. But people with an attitude of success know that quitting is a choice, they also know it’s a choice that can quickly become habit forming. 


So don’t make that choice unless you absolutely have to and if you absolutely absolutely absolutely have to then don’t make it until you have another, better plan to begin again. 

The Importance of Perseverance

Steve Keating 7 Comments

Newt Gingrich, former Speaker of the House of Representatives, said, “Perseverance is the hard work you do after you get tired of doing the hard work you already did.” 

Successful people try, the most successful people try harder. Nearly all of the most successful people you’ll ever meet have this trait in common: they did just a little more after they first felt they couldn’t do anymore.

I’m certain that the primary difference between success and huge success is the little “extra” that turns ordinary into extraordinary. The ability to do more than you think you can is not limited to hugely successful people, everyone has that ability, it’s just that the most successful people put it to use.

I’m also pretty sure that persevering people have fewer regrets than those who quit too early. They never have to wonder “what if” I had kept going, and tried just a little more. They know in their hearts they gave a 100% effort and knowing that makes any outcome easier to accept. 

The most successful people also know that persevering doesn’t mean never quitting. It means quitting with a purpose and that purpose is almost always to begin again, only better the next time. They know when “to hold them and when to fold them” and don’t hesitate to change direction, back-up, turn-around or do whatever is required to eventually move closer to their goal. 

Simply put, the most successful people know that sometimes the fastest way forward is to initially take a step or two backwards. Momentum might be slowed but perseverance  is not stopped. 

Now at this point in my blog posts I’ll often ask “do you have what it takes to do whatever I’m blogging about?” I have no need to ask that in this instance however because I know you do. More important, somewhere inside of you , YOU know YOU do. 

So push on, keep going, decide this very moment that you will not be stopped. Once you’ve made that awesome decision anything and anyone that you come across will find it far more difficult to keep you from your dreams! 

One Reason People Fail

Steve Keating 63 Comments

I’ve spent the last few days in Calgary, Alberta, working with the great team from Oakcreek Golf and Turf. Calgary is a wonderful city in Western Canada that every year hosts an event known as the Calgary Stampede. Without going into great detail let’s just say that the Stampede is the mother of all rodeos.

It attracts visitors from all over the world. Young and old, they come to see not just the rodeo and the incredible Chuckwagon races but also to experience the “event” and the unique hospitality of the great people of Calgary.

I’ve been to three stampedes and even though I know little about horses and rodeos there is always much to marvel at. This year, however, was even more marvelous then before.

The city of Calgary very recently suffered devastating floods. During my visit the magnitude of the flooding was still very, very apparent. Just two weeks before my visit and the start of the 10 day Stampede event the stampede grounds were under water. Not a little water, a lot of water. Some of the water lines on nearby trees were nearly 6 feet high.

It would have been apparent to any average person that in it’s 101st year the tradition of the Calgary Stampede could not continue.

Clearly, the people of Calgary are anything but average. Led by Mayor Naheed Nenshi, who appears to be more public servant than politician, the people went to work preparing their city and the historic stampede grounds for the impending influx of visitors. While it will take years and millions of dollars to repair all the damage caused by the flood, the stampede grounds looked exactly as they had in past years.

It was impossible and yet there I was, sitting and standing exactly where I was a year ago as if nothing had happened.

Someone forgot to tell the Calgarians and their personable mayor that it was impossible. I heard stories about the effort it took to accomplish what they did. I heard about the hours and hours of work, and the lack of sleep required to accomplish what they did. Calgary has a philosophy of being “stronger together” and the strength they showed was nothing less than Herculean.

What’s happening in Calgary this week is testimony to the power of persistence and perseverance. It is testimony to the fact that ordinary people become extraordinary when they refuse to accept the fact that something “can’t” be done.

One reason why people fail is that they too quickly buy into the concept of “can’t” and they quit. Many people quit when success is right around the corner. If they could have just pushed themselves a little further success would have been theirs.

Most people, yes most, are capable of accomplishing much more than they ever thought possible. They just need to tell themselves nothing is truly impossible until every last person on earth agrees that it is.

Or, they could just act like they are from Calgary and decide they won’t be stopped come hell or high water!