This is a story about a prosperous, or formerly prosperous, Hot Dog vendor in a major metropolitan city. He began his business with a single Hot Dog stand in the heart of downtown. He was a gregarious fellow who served excellent all beef Hot Dogs with all the fixins’.
He could talk up a storm and always had something of interest to share with his customers. His customer base expanded over the first couple of years. His profits grew to the point he was able to pay for his son to attend one of the finest universities.
The dad continued to do well with his Hot Dog business too. So well in fact that he added several additional stands throughout the city along with a handful of employees. All while his son was away at school. By any measure his business was booming.
His son graduated with a degree in finance and triumphantly returned home. Upon learning of his father’s rapid growth he was shocked and concerned. He told his dad that he was very likely growing his business too fast. He added that the economy was on the cusp of a recession and he needed to downsize to “protect” his business. His business was sure to decline and he would be stuck with overhead and bills he wouldn’t be able to pay.
The dad was surprised and disturbed by this news. He had no idea about the “mistakes” he had been making. All his bills were paid. He had no debt. His customers and employees were all happy and his profits were continuing to grow. But he had no formal education and his son had a newly minted degree. So he decided to follow his son’s advice.
He immediately closed one of his stands and as his son had predicted sales began to decline. So he closed a second stand and once again, as his son had predicted sales and profits fell even further.
Over the course of the year he laid off all of his employees and closed all but his original Hot Dog stand. Sales were once again at the level of years earlier before his son had gone off to school.
The dad was amazed at how accurate his son’s “predictions” were and thanked him immensely for “saving” his business.
Now this isn’t a true story but it very well good be. And if you’re not careful it could be your story too.
As we continue in our turbulent times and approach a recession, or maybe already are in a recession, the “experts” will be out in force. The naysayers and doom makers will have ample “evidence” as to why you can’t succeed. Listen intently, use what you can from their “insights” but always always always decide for yourself.
You know you better than anyone else. You know what you’re capable of. You know your business. You know your marketplace and your customers. The consultants and experts can add to your knowledge base but they can’t decide for you unless you allow them to.
Never allow them to. Don’t become so “data driven” that you allow data to take over for your critical thinking skills. There was zero data to indicate any consumer demand for something called an iPod or a touch screen phone. But Steve Jobs went with his gut and moved forward anyway. It seems to have worked out reasonably well. There are still “experts” predicting the imminent death of the iPhone but I’ll bet Apple builds a few more next year anyway.
Good business plans, excellent leadership, sound values, integrity based principles, and undeterred perseverance will always win in the long run. Don’t let anyone who doesn’t truly know you and your business tell you otherwise.
And never let their “predictions” become a self-fulfilling prophecy.
On a different subject… Everyone can use a “nudge” towards success. I’m trying something new on Twitter. It’s called “Super Followers.” For $5 a month, that’s 17 cents a day, people can follow a part of my Twitter stream that is for subscribers only. It features short videos of me discussing leadership topics, sales tips and ideas for better overall relationships. I’m assuming there will be far fewer Super Followers than the million or so people who regularly follow me on Twitter. That will give me the opportunity to answer questions more throughly than I can on regular Twitter. Most of the answers will come in the evening cause we all have day jobs, right? Think of it as ”mentoring on demand!”
My goal with SuperFollowers is to build a better connection, one where I can help more and have a greater impact. I’m hoping it gives me a chance to mentor to a wider audience. It’s still new, we’ll see how it works. It’s a $5 dollar investment that may be the extra “push” you need to get to where you want to be. I’d be honored to be able to help get you there.
You can find more information by clicking the Super Follow button on my Twitter profile page IN THE TWITTER APP. http://twitter.com/leadtoday Give it a try if you’re so inclined, and if you are, be sure to let me know how I’m doing and how I can be of even more help.